Have you ever seen this happen? A member spends a lot of time planning an event, and then is disappointed because of poor turnout. There are two main reasons why turnout to an event might be poor. It might be bad timing – a holiday during which many members are out of town, or an evening where a major community event (like a prom) is going on. It might also be bad promotion – an event planner can do a great deal to promote strong attendance at an event by talking about it beforehand and even calling people to ask them to attend.